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                                       Details for article 46 of 48 found articles
 
 
  Understanding product differentiation failures: The role of product knowledge and brand credence in olive oil markets
 
 
Title: Understanding product differentiation failures: The role of product knowledge and brand credence in olive oil markets
Author: Salazar-Ordóñez, Melania
Rodríguez-Entrena, Macario
Cabrera, Elena R.
Henseler, Jörg
Appeared in: Food quality and preference
Paging: Volume 68 () nr. C pages 146-155
Year: 2018
Contents:
Publisher: The Authors
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 46 of 48 found articles
 
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 Koninklijke Bibliotheek - National Library of the Netherlands