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Journal description
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Details for article 25 of 32 found articles
| Title: |
Parallel Market Analysis: A Technique for Risk-Averse Brand Innovation |
| Author: | |
| Appeared in: |
The journal of product innovation management |
| Paging: | Volume 12 (1995) nr. 5 pages 1 p. |
| Year: |
1995 |
| Contents: | |
| Publisher: |
Published by Elsevier B.V. |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 25 of 32 found articles
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