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Journal description
All volumes of the corresponding journal
All issues of the corresponding volume
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Details for article 13 of 19 found articles
| Title: |
How can integrated marketing communications and advanced technology influence the creation of customer-based brand equity? Evidence from the hospitality industry |
| Author: |
Šerić, Maja Gil-Saura, Irene Ruiz-Molina, María Eugenia |
| Appeared in: |
International journal of hospitality management |
| Paging: | Volume 39 (2014) nr. C pages 13 p. |
| Year: |
2014 |
| Contents: | |
| Publisher: |
Elsevier Ltd |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 13 of 19 found articles
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