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Journal description
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Details for article 13 of 43 found articles
| Title: |
Consumer response towards social media advertising: Effect of media interactivity, its conditions and the underlying mechanism |
| Author: |
S, Sreejesh Paul, Justin Strong, Carolyn Pius, Jose |
| Appeared in: |
International journal of information management |
| Paging: | Volume 54 () nr. C pages p. |
| Year: |
2020 |
| Contents: | |
| Publisher: |
Elsevier Ltd |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 13 of 43 found articles
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