|
Brand and country-of-origin effect on consumers' decision to purchase luxury products |
|
|
|
Titel: |
Brand and country-of-origin effect on consumers' decision to purchase luxury products |
Auteur: |
Godey, Bruno Pederzoli, Daniele Aiello, Gaetano Donvito, Raffaele Chan, Priscilla Oh, Hyunjoo Singh, Rahul Skorobogatykh, Irina I. Tsuchiya, Junji Weitz, Bart |
Verschenen in: |
Journal of business research |
Paginering: |
Jaargang 65 (2012) nr. 10 pagina's 10 p. |
Jaar: |
2012 |
Inhoud: |
|
Uitgever: |
Elsevier Inc. |
Bronbestand: |
Elektronische Wetenschappelijke Tijdschriften |
|
|
|
|