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                                       Details for article 55 of 55 found articles
 
 
  Whose story is this? Source reveal as a communication tactic to increase consumers’ advocacy for social causes
 
 
Title: Whose story is this? Source reveal as a communication tactic to increase consumers’ advocacy for social causes
Author: Hamby, Anne
Orazi, Davide
Moreau, Patrick
Appeared in: Journal of business research
Paging: Volume 170 () nr. C pages p.
Year: 2024
Contents:
Publisher: Elsevier Inc.
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 55 of 55 found articles
 
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