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Journal description
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Details for article 7 of 42 found articles
| Title: |
Determinants of consumers’ attitudes towards digital advertising – A meta-analytic comparison across time and touchpoints |
| Author: |
Lütjens, Henk Eisenbeiss, Maik Fiedler, Maximilian Bijmolt, Tammo |
| Appeared in: |
Journal of business research |
| Paging: | Volume 153 () nr. C pages 445-466 |
| Year: |
2022 |
| Contents: | |
| Publisher: |
Elsevier Inc. |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 7 of 42 found articles
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