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                                       Details for article 45 of 106 found articles
 
 
  How brand familiarity affects green product purchase intention: The moderating role of streamers’ environmental knowledge
 
 
Title: How brand familiarity affects green product purchase intention: The moderating role of streamers’ environmental knowledge
Author: Wu, Shuilong
Hu, Zekun
Li, You
Yuan, Yongna
Appeared in: Technology in society
Paging: Volume 77 () nr. C pages p.
Year: 2024
Contents:
Publisher: Elsevier Ltd
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 45 of 106 found articles
 
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 Koninklijke Bibliotheek - National Library of the Netherlands