Forging meaningful consumer-brand relationships through creative merchandise offerings and innovative merchandising strategies
Titel:
Forging meaningful consumer-brand relationships through creative merchandise offerings and innovative merchandising strategies
Auteur:
Roggeveen, Anne L. Grewal, Dhruv Karsberg, John Noble, Stephanie M. Nordfält, Jens Patrick, Vanessa M. Schweiger, Elisa Soysal, Gonca Dillard, Annemarie Cooper, Nora Olson, Richard