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                                       Details for article 10 of 13 found articles
 
 
  The DAST Framework for Retail Atmospherics: The Impact of In- and Out-of-Store Retail Journey Touchpoints on the Customer Experience
 
 
Title: The DAST Framework for Retail Atmospherics: The Impact of In- and Out-of-Store Retail Journey Touchpoints on the Customer Experience
Author: Roggeveen, Anne L.
Grewal, Dhruv
Schweiger, Elisa B.
Appeared in: Journal of retailing
Paging: Volume 96 () nr. 1 pages 128-137
Year: 2020
Contents:
Publisher: New York University
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 10 of 13 found articles
 
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