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                                       Details for article 15 of 16 found articles
 
 
  Unlocking the link between relationship duration and product De-listing in retail channels: The role of market orientation and brand diffusion
 
 
Title: Unlocking the link between relationship duration and product De-listing in retail channels: The role of market orientation and brand diffusion
Author: Gölgeci, Ismail
Malagueno, Ricardo
Fearne, Andrew
Appeared in: Industrial marketing management
Paging: Volume 95 () nr. C pages 5-16
Year: 2021
Contents:
Publisher: Elsevier Inc.
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 15 of 16 found articles
 
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