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Journal description
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Details for article 1 of 16 found articles
| Title: |
Adoption and optimal configuration of smart products: The role of firm internationalization and offer hybridization |
| Author: |
Vendrell-Herrero, Ferran Bustinza, Oscar F. Vaillant, Yancy |
| Appeared in: |
Industrial marketing management |
| Paging: | Volume 95 () nr. C pages 41-53 |
| Year: |
2021 |
| Contents: | |
| Publisher: |
Elsevier Inc. |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 1 of 16 found articles
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