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                                       Details for article 52 of 54 found articles
 
 
  Third-party organization endorsement impacts on perceived value and B2B customer loyalty
 
 
Title: Third-party organization endorsement impacts on perceived value and B2B customer loyalty
Author: Yuan, Chun Lin
Moon, Hakil
Kim, Kyung Hoon
Wang, Shuman
Yu, Xiaolei
Appeared in: Industrial marketing management
Paging: Volume 90 () nr. C pages 221-230
Year: 2020
Contents:
Publisher: Published by Elsevier B.V.
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 52 of 54 found articles
 
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 Koninklijke Bibliotheek - National Library of the Netherlands