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  How B2B suppliers articulate customer value propositions in the circular economy: Four innovation-driven value creation logics
 
 
Title: How B2B suppliers articulate customer value propositions in the circular economy: Four innovation-driven value creation logics
Author: Ranta, Valtteri
Keränen, Joona
Aarikka-Stenroos, Leena
Appeared in: Industrial marketing management
Paging: Volume 87 () nr. C pages 291-305
Year: 2020
Contents:
Publisher: The Authors
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

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