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  Analytics in the era of big data: The digital transformations and value creation in industrial marketing
 
 
Title: Analytics in the era of big data: The digital transformations and value creation in industrial marketing
Author: Wang, William Yu Chung
Wang, Yichuan
Appeared in: Industrial marketing management
Paging: Volume 86 () nr. C pages 12-15
Year: 2020
Contents:
Publisher: Published by Elsevier B.V.
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

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