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Journal description
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Details for article 1 of 19 found articles
| Title: |
Actionable marketing knowledge: A close reading of representation, knowledge and action in market research |
| Author: |
Diaz Ruiz, Carlos Holmlund, Maria |
| Appeared in: |
Industrial marketing management |
| Paging: | Volume 66 (2017) nr. C pages 172-180 |
| Year: |
2017 |
| Contents: | |
| Publisher: |
Elsevier Inc. |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 1 of 19 found articles
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