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                                       Details for article 14 of 17 found articles
 
 
  The effects of environmental focus and program timing on green marketing performance and the moderating role of resource commitment
 
 
Title: The effects of environmental focus and program timing on green marketing performance and the moderating role of resource commitment
Author: Richey Jr., Robert Glenn
Musgrove, Carolyn F.
Gillison, Stephanie T.
Gabler, Colin B.
Appeared in: Industrial marketing management
Paging: Volume 43 (2014) nr. 7 pages 12 p.
Year: 2014
Contents:
Publisher: Published by Elsevier B.V.
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 14 of 17 found articles
 
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 Koninklijke Bibliotheek - National Library of the Netherlands