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Journal description
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Details for article 1 of 18 found articles
| Title: |
Assessing the greenness of environmental advertising claims made by multinational industrial firms |
| Author: |
Leonidou, Leonidas C. Leonidou, Constantinos N. Hadjimarcou, John S. Lytovchenko, Irina |
| Appeared in: |
Industrial marketing management |
| Paging: | Volume 43 (2014) nr. 4 pages 14 p. |
| Year: |
2014 |
| Contents: | |
| Publisher: |
Elsevier Inc. |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 1 of 18 found articles
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