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Journal description
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Details for article 8 of 8 found articles
| Title: |
Toward a model of business-to-business marketing communications effects |
| Author: |
Gilliland, David I. Johnston, Wesley J. |
| Appeared in: |
Industrial marketing management |
| Paging: | Volume 26 (1997) nr. 1 pages 15 p. |
| Year: |
1997 |
| Contents: | |
| Publisher: |
Published by Elsevier B.V. |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 8 of 8 found articles
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