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Journal description
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Details for article 13 of 18 found articles
| Title: |
Navigating the AI wave for sales management: The mediating role of marketing agility |
| Author: |
Iyer, Pramod Nikolov, Atanas Nik Sleep, Stefan Eskridge, Brad Moke, Dierto Matanda Hutchins, Jennifer |
| Appeared in: |
Industrial marketing management |
| Paging: | Volume 127 () nr. C pages 62-73 |
| Year: |
2025 |
| Contents: | |
| Publisher: |
Elsevier Inc. |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 13 of 18 found articles
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