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                                       Details for article 12 of 30 found articles
 
 
  Improving B2B customer churn through action rule mining
 
 
Title: Improving B2B customer churn through action rule mining
Author: Guliyev, Emil
Sanchez Ramirez, Juliana
De Caigny, Arno
Coussement, Kristof
Appeared in: Industrial marketing management
Paging: Volume 125 () nr. C pages 1-11
Year: 2025
Contents:
Publisher: Elsevier Inc.
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 12 of 30 found articles
 
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