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                                       Details for article 9 of 19 found articles
 
 
  Is social media B2B engagement driven by impression management strategies? Understanding corporate-driven versus individual-driven LinkedIn profiles
 
 
Title: Is social media B2B engagement driven by impression management strategies? Understanding corporate-driven versus individual-driven LinkedIn profiles
Author: Stathopoulou, Anastasia
Kreuzer, Maria
Frisenberg, Caroline
Appeared in: Industrial marketing management
Paging: Volume 121 () nr. C pages 55-73
Year: 2024
Contents:
Publisher: Published by Elsevier B.V.
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 9 of 19 found articles
 
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