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Journal description
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Details for article 2 of 19 found articles
| Title: |
An emprical examination of customer value proposition implementation |
| Author: |
Grimes-Rose, Marsha Zboja, James J. Laird, Mary Dana |
| Appeared in: |
Industrial marketing management |
| Paging: | Volume 119 () nr. C pages 15-26 |
| Year: |
2024 |
| Contents: | |
| Publisher: |
Elsevier Inc. |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 2 of 19 found articles
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