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Journal description
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Details for article 17 of 23 found articles
| Title: |
Improving PLS-SEM use for business marketing research |
| Author: |
Guenther, Peter Guenther, Miriam Ringle, Christian M. Zaefarian, Ghasem Cartwright, Severina |
| Appeared in: |
Industrial marketing management |
| Paging: | Volume 111 () nr. C pages 127-142 |
| Year: |
2023 |
| Contents: | |
| Publisher: |
The Authors |
| Source file: |
Elektronische Wetenschappelijke Tijdschriften |
Details for article 17 of 23 found articles
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