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                                       Details for article 33 of 39 found articles
 
 
  The contemporary face of word-of-mouth in B2B contexts: New technologies, practices and challenges
 
 
Title: The contemporary face of word-of-mouth in B2B contexts: New technologies, practices and challenges
Author: Marder, Ben
Angell, Robert J
Akarsu, Tugra
Erz, Antonia
Appeared in: Industrial marketing management
Paging: Volume 106 () nr. C pages A7-A11
Year: 2022
Contents:
Publisher: Elsevier Inc.
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 33 of 39 found articles
 
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 Koninklijke Bibliotheek - National Library of the Netherlands