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                                       Details for article 20 of 31 found articles
 
 
  Quantifying the effect of status in a multi-tier loyalty program
 
 
Title: Quantifying the effect of status in a multi-tier loyalty program
Author: Viswanathan, Vijay
Koetterheinrich, Kim
Bijmolt, Tammo
Krafft, Manfred
Sese, F. Javier
Appeared in: Industrial marketing management
Paging: Volume 104 () nr. C pages 376-383
Year: 2022
Contents:
Publisher: Published by Elsevier B.V.
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 20 of 31 found articles
 
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