| no |
title |
author |
magazine |
year |
volume |
issue |
page(s) |
type |
| 1 |
A content analysis of gender differences in children's advertising
|
Smith, Lois J.
|
|
1994
|
38 |
3 |
p. 323-337
|
article
|
| 2 |
Book reviews
|
Turow, Joseph
|
|
1994
|
38 |
3 |
p. 367-374
|
article
|
| 3 |
Do attitudes toward political advertising affect information processing of televised political commercials?
|
Christ, William G.
|
|
1994
|
38 |
3 |
p. 251-270
|
article
|
| 4 |
Editorial board
|
|
|
1994
|
38 |
3 |
p. 1
|
article
|
| 5 |
Effects of ambiguity and complexity on consumer response to music video commercials
|
Hitchon, Jacqueline
|
|
1994
|
38 |
3 |
p. 289-306
|
article
|
| 6 |
Effects of televised government censorship disclaimers on memory and thought elaboration during the Gulf War
|
Newhagen, John E.
|
|
1994
|
38 |
3 |
p. 339-351
|
article
|
| 7 |
Interest, the knowledge gap, and television programming
|
Chew, Fiona
|
|
1994
|
38 |
3 |
p. 271-287
|
article
|
| 8 |
Promotion increases ratings, doesn't it? The impact of program promotion in the 1992 Olympics
|
Eastman, Susan Tyler
|
|
1994
|
38 |
3 |
p. 307-322
|
article
|
| 9 |
Standpoint: On the relationship between television viewing and academic achievement
|
Mielke, Keith W.
|
|
1994
|
38 |
3 |
p. 361-366
|
article
|
| 10 |
Trend: Television viewing among American adults in the 1990s
|
Xiaoming, Hao
|
|
1994
|
38 |
3 |
p. 353-360
|
article
|
Journal description