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                             60 gevonden resultaten
nr titel auteur tijdschrift jaar jaarg. afl. pagina('s) type
1 A Case Study of a Successful Ambulatory Surgery Marketing Program Dubuque, Susan E.
 1985
 2-3 p. 145-158
 artikel
2 A Marketing Readiness Survey: Rosenbloom, Alfred
 1984
 2-3 p. 27-37
 artikel
3 A Market Model for the Purchase of Mental Health Services Thompson, Warren A.
 1984
 2-3 p. 99-110
 artikel
4 A Market Research Analysis of an Occupational Health Services Program McDermott, Dennis R.
 1985
 2-3 p. 91-97
 artikel
5 Ambulatory Medicine Rosenstein, Alan H.
 1985
 2-3 p. 35-50
 artikel
6 An Introduction and Application of Focus Group Research to the Health Care Industry Festervand, Troy A.
 1985
 2-3 p. 199-207
 artikel
7 Applying PPO Theory in Maricopa County Goldman, Robert
 1985
 2-3 p. 135-144
 artikel
8 A Sampler of Marketing Strategies for Private Practice Whittington, Ronaele
 1984
 2-3 p. 75-82
 artikel
9 Community Education as a Marketing Tool for Your Hospital Cunningham, Diane
 1985
 2-3 p. 197-206
 artikel
10 Community Mental Health-The Mouse That Roared or Marketing a Public Agency Paschalis, Judy
 1984
 2-3 p. 67-73
 artikel
11 Developing a Marketing Function in a Multi-Hospital System Larkin, Del
 1985
 2-3 p. 37-45
 artikel
12 Developing and Administering a Patient Satisfaction Survey Elbeik, Matt A. H.
 1985
 2-3 p. 185-197
 artikel
13 Developing Effective Public Relations Activities Norcross, David R.
 1985
 2-3 p. 207-224
 artikel
14 Developmental Marketing Strategies for Community Mental Health Hayes, Mark V.
 1984
 2-3 p. 57-66
 artikel
15 DRG's Impact on Health Marketing Kopp, Walter C.
 1984
 2-3 p. 1-11
 artikel
16 Entrepreneurial Support for Developing Marketing Strategies: Example of Urgent Care, Same-Day Surgery and Emergicenters Winston, William J.
 1985
 2-3 p. 1-7
 artikel
17 Fitness and Health Promotion: Boyd, Sheryl H.
 1985
 2-3 p. 75-89
 artikel
18 Fostering Organizational Synergy for Marketing Dockery, Vernon J.
 1985
 2-3 p. 19-26
 artikel
19 Freestanding Imaging Centers Haas, Kenneth A.
 1985
 2-3 p. 175-183
 artikel
20 Hallmarketing Patients Hammerle, Ronald L.
 1985
 2-3 p. 69-74
 artikel
21 Health Care Marketing-A Service Marketing Approach Ranelli, Edward
 1985
 2-3 p. 7-12
 artikel
22 Health Services Marketing Accountability = Tracking Your Marketing Efforts Metz, Elizabeth N.
 1985
 2-3 p. 75-83
 artikel
23 Hospital Advertising Magers, Brent
 1985
 2-3 p. 113-116
 artikel
24 How to Become Local Businesses' Favorite Hospital Mack, Ken E.
 1985
 2-3 p. 189-195
 artikel
25 Influence of Information About Side Effects on Perceived Risks of Prescription Drugs Keown, Charles F.
 1984
 2-3 p. 111-123
 artikel
26 Integrating the Marketing Function Smith, Robert J.
 1985
 2-3 p. 13-17
 artikel
27 Internal Marketing for Hospitals MacStravic, Robin Scott
 1985
 2-3 p. 47-54
 artikel
28 Knowledge Is Power Burns, James A.
 1985
 2-3 p. 99-112
 artikel
29 Logistical Considerations in the Prepaid Health Industry Sweeney, Robert E.
 1985
 2-3 p. 115-133
 artikel
30 Marketing Employee Assistance Programs to Industry Goldman, Robert L.
 1984
 2-3 p. 91-98
 artikel
31 Marketing Is Not A 'Four-Letter Word'! Winston, William J.
 1984
 2-3 p. 13-15
 artikel
32 Marketing Medical Care MacStravic, Robin Scott
 1985
 2-3 p. 157-170
 artikel
33 Marketing Medicine Through a Major Event Keyser, James A.
 1985
 2-3 p. 159-174
 artikel
34 Marketing of Health Insurance Services Smith, Weldon L.
 1985
 2-3 p. 145-154
 artikel
35 Marketing Strategies for an Ambulatory Geriatric Health Care Program Loomis, Lynette M.
 1985
 2-3 p. 63-74
 artikel
36 Market Planning for Mental Health: De Mello, Steven W.
 1984
 2-3 p. 13-18
 artikel
37 Mission and Future Applications of the Proceedings Burns, James A.
 1985
 2-3 p. 1-5
 artikel
38 "Nothing Happens Unless Someone Buys Something" ... Noonan, Bob
 1985
 2-3 p. 27-35
 artikel
39 Offering Free Preventive Mental Health Information as a Means of Generating Patient Self-Referrals Woodard, Bill
 1984
 2-3 p. 83-89
 artikel
40 Physician Manpower Development Smith, Deborah
 1985
 2-3 p. 55-67
 artikel
41 Planning and Executing a Successful Emergency Medical Card Campaign Garlington, Dorothy G.
 1985
 2-3 p. 139-143
 artikel
42 Preface Winston, William J.
 1984
 2-3 p. 9-12
 artikel
43 Preface Winston, William J.
 1985
 2-3 p. 11-15
 artikel
44 Preface Winston, William J.
 1985
 2-3 p. 13-15
 artikel
45 Promoting Your Function as Well as Your Product Bannister, Tim
 1985
 2-3 p. 117-123
 artikel
46 Psychographic/Lifestyle Aspects for Market Targeting Winston, William J.
 1984
 2-3 p. 19-26
 artikel
47 Public Attitudes Toward Community Mental Health Kohler, Marsha S.
 1984
 2-3 p. 39-56
 artikel
48 Quality Assurance in the Care of the Disabled Pierson, Donald
 1984
 2-3 p. 125-180
 artikel
49 SECTION FOUR: FOUNDATION OF AMBULATORY CARE MARKETING-MEASURING AND UNDERSTANDING CONSUMER BEHAVIOR AND SATISFACTION 1985
 2-3 p. 155-156
 artikel
50 SECTION ONE: ORIENTATION TO CHANGING TRENDS TOWARDS AMBULATORY MARKETS AND STRATEGIES 1985
 2-3 p. 9-10
 artikel
51 SECTION THREE: EMPHASIS ON PREPAID HEALTH PLANS 1985
 2-3 p. 99
 artikel
52 SECTION TWO: STRATEGIES FOR SPECIFIC EXAMPLES OF AMBULATORY SERVICES 1985
 2-3 p. 51-52
 artikel
53 The Changing Trends of Medical Care and Its Impact on Traditional Providers: Rosenstein, Alan H.
 1985
 2-3 p. 11-34
 artikel
54 The Direct Marketing of Physician Services to the Public Albachten, David R.
 1985
 2-3 p. 185-187
 artikel
55 The Effect of Rural Consumer Satisfaction on Outshopping for Medical Services Andrus, David
 1985
 2-3 p. 171-184
 artikel
56 The Healthcare Account Executive-A Sales Approach to Healthcare Marketing Cueny, Douglas
 1985
 2-3 p. 85-92
 artikel
57 The Marketing Audit-A Strategic Necessity Sweeney, Robert E.
 1985
 2-3 p. 93-97
 artikel
58 The Selling of an HMO Schmeling, David G.
 1985
 2-3 p. 101-112
 artikel
59 Using the Components of the Marketing Mix to Market Emergency Services Kaplan, Avram
 1985
 2-3 p. 53-62
 artikel
60 What They See Is What You Get Anderson, Douglas C.
 1985
 2-3 p. 125-138
 artikel
                             60 gevonden resultaten
 
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