no |
title |
author |
magazine |
year |
volume |
issue |
page(s) |
type |
1 |
A Respondent-friendly Method of Ranking Long Lists
|
Heyman, James |
|
2016 |
58 |
5 |
p. 693-710 |
article |
2 |
Binary Choice vs Ratings Scales
|
Harvey, Chris |
|
2016 |
58 |
5 |
p. 647-648 |
article |
3 |
Book Review: Creating Value with Big Data Analytics: Making Smarter Marketing Decisions
|
Mouncey, Peter |
|
2016 |
58 |
5 |
p. 761-764 |
article |
4 |
Consumer Sentiment after the Global Financial Crisis
|
Lozza, Edoardo |
|
2016 |
58 |
5 |
p. 671-691 |
article |
5 |
Editorial
|
Mouncey, Peter |
|
2016 |
58 |
5 |
p. 641-646 |
article |
6 |
Exploring Luxury Value Perceptions in China
|
Sun, Gong |
|
2016 |
58 |
5 |
p. 711-731 |
article |
7 |
Exploring the past Behaviour of New Brand Buyers
|
Tanusondjaja, Arry |
|
2016 |
58 |
5 |
p. 733-747 |
article |
8 |
How to Mix Brand Placements in Television Programmes to Maximise Effectiveness
|
Dens, Nathalie |
|
2016 |
58 |
5 |
p. 649-670 |
article |
9 |
Insight Intelligence Market Research Summit 2016, 9–10 May, London
|
Bramley, Ian |
|
2016 |
58 |
5 |
p. 749-759 |
article |