| nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
| 1 |
A segmentation approach to patient health intervention
|
Sanky, Michael
|
|
2012
|
|
4 |
p. 221-228
|
artikel
|
| 2 |
Challenges in managing a retail pharmacy: Views from community pharmacists in the State of Penang, Malaysia
|
Hassali, Mohamed Azmi
|
|
2014
|
|
4 |
p. 244-249
|
artikel
|
| 3 |
Content analysis of efficacy descriptions on branded pharmaceutical websites
|
Davis, Joel J
|
|
2012
|
|
4 |
p. 211-220
|
artikel
|
| 4 |
Determinants of pharmaceutical sales representative access limits to physicians
|
Chressanthis, George A
|
|
2014
|
|
4 |
p. 220-243
|
artikel
|
| 5 |
Effectiveness of disease awareness advertising in emerging economy: Views of health care professionals of India
|
Banerjee, Saikat
|
|
2013
|
|
4 |
p. 231-241
|
artikel
|
| 6 |
Excellence in market access strategy: A research-based definition and diagnostic tool
|
Smith, Brian D
|
|
2012
|
|
4 |
p. 259-266
|
artikel
|
| 7 |
Facebook advertisements and purchase of weight-loss products
|
Raghupathi, Viju
|
|
2013
|
|
4 |
p. 201-211
|
artikel
|
| 8 |
Generating growth through patient-centered commercial strategies
|
Rao, Sanjay K
|
|
2012
|
|
4 |
p. 229-239
|
artikel
|
| 9 |
Goodbye and good luck
|
Smith, Professor Brian D
|
|
2014
|
|
4 |
p. 175-175
|
artikel
|
| 10 |
Impact of pharmaceutical promotion on healthcare professional’s practices and behaviour: Views from general practitioners, medicine dispensers and medical representatives in Yemen
|
Al-Hamdi, Adnan Yahya
|
|
2012
|
|
4 |
p. 240-246
|
artikel
|
| 11 |
Informational sources on pharmaceutical medicines and factors affecting medication prescriptions: Perspectives from Ghanaian physicians
|
Afi Kayi, Esinam
|
|
2014
|
|
4 |
p. 176-181
|
artikel
|
| 12 |
Knowledge and perceptions of physicians from private medical centres towards generic medicines in the State of Perak, Malaysia: Findings and implications
|
Hassali, Mohamed A
|
|
2014
|
|
4 |
p. 212-219
|
artikel
|
| 13 |
Leveraging technology adoption model for examining internet usage among physicians’ in changing Indian pharmaceutical marketing context: A structural equation modeling approach
|
Patwardhan, Avadhut Arun
|
|
2014
|
|
4 |
p. 201-211
|
artikel
|
| 14 |
Mergers and acquisitions: Trends in Indian pharmaceutical industry
|
Tripathy, Swagat
|
|
2014
|
|
4 |
p. 182-190
|
artikel
|
| 15 |
Patient loyalty to health care organizations: Strengthening and weakening (satisfaction and provider switching)
|
Astuti, Herni J
|
|
2014
|
|
4 |
p. 191-200
|
artikel
|
| 16 |
Pharmacist professionalism, helpfulness, and consumer behavior linkage
|
Mardanov, Ismatilla T
|
|
2013
|
|
4 |
p. 221-230
|
artikel
|
| 17 |
Post Caronia: Is a new paradigm needed for off-label medication usage?
|
Rumore, Martha M
|
|
2013
|
|
4 |
p. 212-220
|
artikel
|
| 18 |
Presumed influence of endorser and fear appeal in DTC prescription drug advertising: Are they overpowering consumers’ judgments?
|
Kim, Hyojin
|
|
2012
|
|
4 |
p. 247-258
|
artikel
|
| 19 |
ResearchWatch
|
Smith, Brian D
|
|
2014
|
|
4 |
p. 250-251
|
artikel
|
| 20 |
ResearchWatch
|
Smith, Brian D
|
|
2012
|
|
4 |
p. 267-268
|
artikel
|
| 21 |
ResearchWatch
|
Smith, Brian D
|
|
2013
|
|
4 |
p. 251-252
|
artikel
|
| 22 |
Understanding how our customers choose
|
Smith, Brian D
|
|
2013
|
|
4 |
p. 199-200
|
artikel
|
| 23 |
Use of generic medicines: Perspectives of consumers living in urban and suburban areas of Klang Valley in Malaysia
|
Ali, Salmiah Mohd
|
|
2013
|
|
4 |
p. 242-250
|
artikel
|
| 24 |
Wood for the Trees
|
Smith, Brian D
|
|
2012
|
|
4 |
p. 209-210
|
artikel
|
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