no |
title |
author |
magazine |
year |
volume |
issue |
page(s) |
type |
1 |
Addressing Sustainability and Consumption
|
Schaefer, Anja |
|
2005 |
25 |
1 |
p. 76-92 |
article |
2 |
Art versus Commerce as a Macromarketing Theme in Three Films from the Young-Man-with-a-Horn Genre
|
Holbrook, Morris B. |
|
2005 |
25 |
1 |
p. 22-31 |
article |
3 |
Book Review: Changing Minds: The Art and Science of Changing our Own and Other People’s Minds
|
O’Shaughnessy, John |
|
2005 |
25 |
1 |
p. 96-98 |
article |
4 |
Book Review: Controversy in Marketing Theory: For Reason, Realism, Truth, and Objectivity
|
Ferrell, OC |
|
2005 |
25 |
1 |
p. 109-111 |
article |
5 |
Book Review: Dark Age Ahead
|
Savitt, Ronald |
|
2005 |
25 |
1 |
p. 106-108 |
article |
6 |
Book Review: Rational Exuberance: Silencing the Enemies of Growth
|
Fisk, George |
|
2005 |
25 |
1 |
p. 111-112 |
article |
7 |
Book Review: Resistance and Persuasion
|
O’Shaughnessy, John |
|
2005 |
25 |
1 |
p. 99-103 |
article |
8 |
Book Review: The Paradox of Choice: Why More is Less
|
Redmond, William H. |
|
2005 |
25 |
1 |
p. 103-105 |
article |
9 |
Book Review: The Pentagon’s New Map: War and Peace in the Twenty-First Century
|
Peterson, Mark |
|
2005 |
25 |
1 |
p. 108-109 |
article |
10 |
Book Review: Why Do Men Barbecue? Recipes for Cultural Psychology
|
O’Shaughnessy, John |
|
2005 |
25 |
1 |
p. 93-96 |
article |
11 |
Consumer Misbehavior: The Rise of Self-Service Grocery Retailing and Shoplifting in the United Kingdom c. 1950-1970
|
Phillips, Simon |
|
2005 |
25 |
1 |
p. 66-75 |
article |
12 |
In this Issue
|
Shultz, Clifford J. |
|
2005 |
25 |
1 |
p. 5-11 |
article |
13 |
Intrusive Promotion as Market Failure: How Should Society Impact Marketing?
|
Redmond, William H. |
|
2005 |
25 |
1 |
p. 12-21 |
article |
14 |
One Hundred Years of Humor in American Advertising
|
Beard, Fred K. |
|
2005 |
25 |
1 |
p. 54-65 |
article |
15 |
Periodization in Marketing History
|
Hollander, Stanley C. |
|
2005 |
25 |
1 |
p. 32-41 |
article |
16 |
Services in Society and Academic Thought: An Historical Analysis
|
Vargo, Stephen L. |
|
2005 |
25 |
1 |
p. 42-53 |
article |
17 |
Some Macromarketing Thoughts on Recent Natural and Human-Induced Disasters
|
Shultz, Clifford J. |
|
2005 |
25 |
1 |
p. 3-4 |
article |