| nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
| 1 |
Are product life cycles really getting shorter?
|
Bayus, Barry L.
|
|
1994
|
11 |
4 |
p. 300-308
9 p.
|
artikel
|
| 2 |
Breakthrough thinking in total quality management
|
Prushan, Victor H.
|
|
1994
|
11 |
4 |
p. 372-373
2 p.
|
artikel
|
| 3 |
Building customer partnerships
|
|
|
1994
|
11 |
4 |
p. 363-364
2 p.
|
artikel
|
| 4 |
Commentary: Five lethal product development and diversification traps
|
|
|
1994
|
11 |
4 |
p. 361-362
2 p.
|
artikel
|
| 5 |
Country competitiveness: Technology and the organizing of work
|
Englund, Randy
|
|
1994
|
11 |
4 |
p. 374-376
3 p.
|
artikel
|
| 6 |
From low- to high-tech project management
|
|
|
1994
|
11 |
4 |
p. 364-365
2 p.
|
artikel
|
| 7 |
From the editor
|
Hustad, Thomas P.
|
|
1994
|
11 |
4 |
p. 279-280
2 p.
|
artikel
|
| 8 |
How to reduce market penetration cycle times
|
|
|
1994
|
11 |
4 |
p. 360-361
2 p.
|
artikel
|
| 9 |
Making mass customization happen: Strategies for the new competitive realities
|
|
|
1994
|
11 |
4 |
p. 364-
1 p.
|
artikel
|
| 10 |
Making the right choices for the new consumer
|
|
|
1994
|
11 |
4 |
p. 355-
1 p.
|
artikel
|
| 11 |
Managing brand extension
|
|
|
1994
|
11 |
4 |
p. 357-358
2 p.
|
artikel
|
| 12 |
Managing the development of new products
|
Friedman, David
|
|
1994
|
11 |
4 |
p. 371-372
2 p.
|
artikel
|
| 13 |
New product development process: An investigation of success and failure in high-technology and non-high-technology firms
|
|
|
1994
|
11 |
4 |
p. 362-
1 p.
|
artikel
|
| 14 |
New products management (4th edition)
|
MacAvoy, Thomas C.
|
|
1994
|
11 |
4 |
p. 367-369
3 p.
|
artikel
|
| 15 |
Organizational change and redesign
|
Willy, Phyllis
|
|
1994
|
11 |
4 |
p. 377-378
2 p.
|
artikel
|
| 16 |
Product-market strategy and performance
|
|
|
1994
|
11 |
4 |
p. 359-360
2 p.
|
artikel
|
| 17 |
Product planning and management: Designing and delivering value
|
di Benedetto, C.Anthony
|
|
1994
|
11 |
4 |
p. 373-374
2 p.
|
artikel
|
| 18 |
Project management as a language game
|
|
|
1994
|
11 |
4 |
p. 358-359
2 p.
|
artikel
|
| 19 |
Reengineering: It's totally radical
|
|
|
1994
|
11 |
4 |
p. 356-357
2 p.
|
artikel
|
| 20 |
Reengineering: The hot new managing tool
|
Crawford, Merle
|
|
1994
|
11 |
4 |
p. 356-
1 p.
|
artikel
|
| 21 |
Significant issues for the future of product innovation
|
Souder, Wm.E.
|
|
1994
|
11 |
4 |
p. 344-353
10 p.
|
artikel
|
| 22 |
Strategies for linking vertical cooperative R&D to commercialization in Korea
|
Lee, Chulwon
|
|
1994
|
11 |
4 |
p. 325-335
11 p.
|
artikel
|
| 23 |
Switching the buyer to buying mode: How new technology is revolutionizing product design
|
|
|
1994
|
11 |
4 |
p. 365-366
2 p.
|
artikel
|
| 24 |
The deceptive allure of empowerment
|
|
|
1994
|
11 |
4 |
p. 362-363
2 p.
|
artikel
|
| 25 |
The impact of product aesthetics on the evaluation of industrial products
|
Yamamoto, Mel
|
|
1994
|
11 |
4 |
p. 309-324
16 p.
|
artikel
|
| 26 |
The innovation marathon: Lessons from high technology firms
|
Cahill, Dennis J.
|
|
1994
|
11 |
4 |
p. 370-371
2 p.
|
artikel
|
| 27 |
The marketing concept and new high-tech products: Is there a fit?
|
Cahill, Dennis J.
|
|
1994
|
11 |
4 |
p. 336-343
8 p.
|
artikel
|
| 28 |
Unique value: The secret of all great business strategies
|
Scheu, James R.
|
|
1994
|
11 |
4 |
p. 376-377
2 p.
|
artikel
|
| 29 |
What distinguishes the top performing new products in financial services
|
Cooper, Robert G.
|
|
1994
|
11 |
4 |
p. 281-299
19 p.
|
artikel
|
| 30 |
Winning at new products: Accelerating the process from idea to launch (2nd edition)
|
Mosley Jr., Thomas E.
|
|
1994
|
11 |
4 |
p. 369-370
2 p.
|
artikel
|
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