nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
1 |
Brand addiction: Exploring the concept and its definition through an experiential lens
|
Cui, Charles Chi |
|
2018 |
87 |
C |
p. 118-127 |
artikel |
2 |
CEO characteristics and corporate philanthropic giving in an emerging market: The case of China
|
Wei, Jiuchang |
|
2018 |
87 |
C |
p. 1-11 |
artikel |
3 |
Dynamic trends in online product ratings: A diagnostic utility explanation
|
Wang, Fang |
|
2018 |
87 |
C |
p. 80-89 |
artikel |
4 |
Editorial Board
|
|
|
2018 |
87 |
C |
p. ii-vi |
artikel |
5 |
Entrepreneurial orientation, network resource acquisition, and firm performance: A network approach
|
Jiang, Xu |
|
2018 |
87 |
C |
p. 46-57 |
artikel |
6 |
From passion to obsession: Development and validation of a scale to measure compulsive sport consumption
|
Aiken, Kirk Damon |
|
2018 |
87 |
C |
p. 69-79 |
artikel |
7 |
It is easy to do the right thing: Avoiding the backfiring effects of advertisements that blame consumers for waste
|
Birau, Mia M. |
|
2018 |
87 |
C |
p. 102-117 |
artikel |
8 |
Manufactured opinions: The effect of manipulating online product reviews
|
Zhuang, Mengzhou |
|
2018 |
87 |
C |
p. 24-35 |
artikel |
9 |
Product placements in social settings: The impact of coviewing on the recall of placed brands
|
Coker, Kesha K. |
|
2018 |
87 |
C |
p. 128-136 |
artikel |
10 |
Shadow of joint patents: Intellectual property rights sharing by SMEs in contractual R&D alliances
|
Delerue, Hélène |
|
2018 |
87 |
C |
p. 12-23 |
artikel |
11 |
The burden of attention: CEO publicity and tax avoidance
|
Duan, Tinghua |
|
2018 |
87 |
C |
p. 90-101 |
artikel |
12 |
The impact of media richness on consumer information search and choice
|
Maity, Moutusy |
|
2018 |
87 |
C |
p. 36-45 |
artikel |
13 |
Value and alliance capability and the formation of strategic alliances in SMEs: The impact of customer orientation and resource optimisation
|
O'Dwyer, Michele |
|
2018 |
87 |
C |
p. 58-68 |
artikel |