| no |
title |
author |
magazine |
year |
volume |
issue |
page(s) |
type |
| 1 |
Asymmetrical effects of past experiences with genuine fashion luxury brands and their counterfeits on purchase intention of each
|
Yoo, Boonghee
|
|
2012
|
65 |
10 |
p. 1507-1515
9 p.
|
article
|
| 2 |
Between the mass and the class: Antecedents of the “bandwagon” luxury consumption behavior
|
Kastanakis, Minas N.
|
|
2012
|
65 |
10 |
p. 1399-1407
9 p.
|
article
|
| 3 |
Brand and country-of-origin effect on consumers' decision to purchase luxury products
|
Godey, Bruno
|
|
2012
|
65 |
10 |
p. 1461-1470
10 p.
|
article
|
| 4 |
Comparing the importance of luxury value perceptions in cross-national contexts
|
Shukla, Paurav
|
|
2012
|
65 |
10 |
p. 1417-1424
8 p.
|
article
|
| 5 |
Consumer enactments of archetypes using luxury brands
|
Megehee, Carol M.
|
|
2012
|
65 |
10 |
p. 1434-1442
9 p.
|
article
|
| 6 |
Contributing clarity by examining brand luxury in the fashion market
|
Miller, Karen W.
|
|
2012
|
65 |
10 |
p. 1471-1479
9 p.
|
article
|
| 7 |
Do social media marketing activities enhance customer equity? An empirical study of luxury fashion brand
|
Kim, Angella J.
|
|
2012
|
65 |
10 |
p. 1480-1486
7 p.
|
article
|
| 8 |
Editorial Board
|
|
|
2012
|
65 |
10 |
p. ii-iv
nvt p.
|
article
|
| 9 |
Exploring the Robin Hood effect: Moral profiteering motives for purchasing counterfeit products
|
Poddar, Amit
|
|
2012
|
65 |
10 |
p. 1500-1506
7 p.
|
article
|
| 10 |
Fashion marketing of luxury brands: Recent research issues and contributions
|
Ko, Eunju
|
|
2012
|
65 |
10 |
p. 1395-1398
4 p.
|
article
|
| 11 |
From Armani to Zara: Impression formation based on fashion store patronage
|
Willems, Kim
|
|
2012
|
65 |
10 |
p. 1487-1494
8 p.
|
article
|
| 12 |
Impact of self on attitudes toward luxury brands among teens
|
Gil, Luciana A.
|
|
2012
|
65 |
10 |
p. 1425-1433
9 p.
|
article
|
| 13 |
Increasing customer equity of luxury fashion brands through nurturing consumer attitude
|
Kim, Kyung Hoon
|
|
2012
|
65 |
10 |
p. 1495-1499
5 p.
|
article
|
| 14 |
Interpersonal effects on fashion consciousness and status consumption moderated by materialism in metropolitan men
|
Lertwannawit, Aurathai
|
|
2012
|
65 |
10 |
p. 1408-1416
9 p.
|
article
|
| 15 |
Luxury fashion brand consumers in China: Perceived value, fashion lifestyle, and willingness to pay
|
Li, Guoxin
|
|
2012
|
65 |
10 |
p. 1516-1522
7 p.
|
article
|
| 16 |
Purchase intention for luxury brands: A cross cultural comparison
|
Bian, Qin
|
|
2012
|
65 |
10 |
p. 1443-1451
9 p.
|
article
|
| 17 |
Understanding luxury consumption in China: Consumer perceptions of best-known brands
|
Zhan, Lingjing
|
|
2012
|
65 |
10 |
p. 1452-1460
9 p.
|
article
|
Journal description