| nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
| 1 |
Acknowledgment to referees
|
|
|
1990
|
|
2-3 |
p. 217-218
2 p.
|
artikel
|
| 2 |
Alternative approaches for investigating contingency-based organizational predictions in personal selling
|
Mahajan, Jayashree
|
|
1990
|
|
2-3 |
p. 149-169
21 p.
|
artikel
|
| 3 |
Analysis of a sales force incentive plan for accurate sales forecasting and performance
|
Mantrala, Lurali K.
|
|
1990
|
|
2-3 |
p. 189-202
14 p.
|
artikel
|
| 4 |
An expert system predevelopment test for assessment of sales territory difficulty
|
Claxton, John D.
|
|
1990
|
|
2-3 |
p. 203-215
13 p.
|
artikel
|
| 5 |
Broadening the perspective on marketing decision models
|
van Bruggen, Gerrit H.
|
|
2000
|
|
2-3 |
p. 159-168
10 p.
|
artikel
|
| 6 |
Building models for marketing decisions:
|
Leeflang, Peter S.H.
|
|
2000
|
|
2-3 |
p. 105-126
22 p.
|
artikel
|
| 7 |
Building models for marketing decisions:
|
Brodie, Roderick J
|
|
2000
|
|
2-3 |
p. 135-139
5 p.
|
artikel
|
| 8 |
Calendar
|
|
|
1990
|
|
2-3 |
p. 221-222
2 p.
|
artikel
|
| 9 |
Call for papers
|
|
|
1990
|
|
2-3 |
p. 219-220
2 p.
|
artikel
|
| 10 |
Commentary on Peter Leeflang and Dick Wittink's “Building models for marketing decisions: Past, present and future”
|
Gatignon, Hubert
|
|
2000
|
|
2-3 |
p. 209-213
5 p.
|
artikel
|
| 11 |
Comment on Leeflang and Wittink
|
Winer, Russell S
|
|
2000
|
|
2-3 |
p. 141-145
5 p.
|
artikel
|
| 12 |
Decision models or descriptive models?
|
Ehrenberg, Andrew S.C.
|
|
2000
|
|
2-3 |
p. 147-158
12 p.
|
artikel
|
| 13 |
Full-time vs. part-time salespeople
|
Wotruba, Thomas R.
|
|
1990
|
|
2-3 |
p. 97-108
12 p.
|
artikel
|
| 14 |
Impact of types of functional relationships, decisions, and solutions on the applicability of marketing models
|
Albers, Sönke
|
|
2000
|
|
2-3 |
p. 169-175
7 p.
|
artikel
|
| 15 |
Improving the external validity of marketing models:
|
Laurent, Gilles
|
|
2000
|
|
2-3 |
p. 177-182
6 p.
|
artikel
|
| 16 |
Inequities in organizations, salesperson motivation and job satisfaction
|
Tyagi, Pradeep K.
|
|
1990
|
|
2-3 |
p. 135-148
14 p.
|
artikel
|
| 17 |
Influence of role stress on turnover of sales personnel and sales managers
|
Dubinsky, Alan J.
|
|
1990
|
|
2-3 |
p. 121-133
13 p.
|
artikel
|
| 18 |
Introduction to the Special Issue on Marketing Modeling on the Threshold of the 21st Century
|
Steenkamp, Jan-Benedict E.M
|
|
2000
|
|
2-3 |
p. 99-104
6 p.
|
artikel
|
| 19 |
Introduction to the special issue on salesforce management
|
Albers, Sönke
|
|
1990
|
|
2-3 |
p. 77-80
4 p.
|
artikel
|
| 20 |
Marketing data, models and decisions
|
Wedel, Michel
|
|
2000
|
|
2-3 |
p. 203-208
6 p.
|
artikel
|
| 21 |
Marketing modeling for e-business
|
Mahajan, Vijay
|
|
2000
|
|
2-3 |
p. 215-225
11 p.
|
artikel
|
| 22 |
Modeled to bits: Decision models for the digital, networked economy
|
Lilien, Gary L
|
|
2000
|
|
2-3 |
p. 227-235
9 p.
|
artikel
|
| 23 |
Models for marketing decisions: Postscriptum
|
Leeflang, Peter S.H
|
|
2000
|
|
2-3 |
p. 237-253
17 p.
|
artikel
|
| 24 |
On optimal salesforce compensation in the presence of production learning effects
|
Dearden, James A.
|
|
1990
|
|
2-3 |
p. 179-188
10 p.
|
artikel
|
| 25 |
On the relative performance of linear versus nonlinear compensation plans
|
Basu, Amiya K.
|
|
1990
|
|
2-3 |
p. 171-178
8 p.
|
artikel
|
| 26 |
On the use of structural equation models for marketing modeling
|
Steenkamp, Jan-Benedict E.M
|
|
2000
|
|
2-3 |
p. 195-202
8 p.
|
artikel
|
| 27 |
Review of salesperson selection techniques and criteria: A managerial approach
|
Randall, E.James
|
|
1990
|
|
2-3 |
p. 81-95
15 p.
|
artikel
|
| 28 |
The intersection of modelling potential and practice
|
Roberts, John H
|
|
2000
|
|
2-3 |
p. 127-134
8 p.
|
artikel
|
| 29 |
The use of survival analysis to examine sales force turnover of part-time and full-time sales employees
|
Hoverstad, Ronald
|
|
1990
|
|
2-3 |
p. 109-119
11 p.
|
artikel
|
| 30 |
Time-series models in marketing:
|
Dekimpe, Marnik G
|
|
2000
|
|
2-3 |
p. 183-193
11 p.
|
artikel
|
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