nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
1 |
A value-based management system
|
Slater, Stanley F. |
|
1996 |
39 |
5 |
p. 48-52 5 p. |
artikel |
2 |
Branding strategy
|
Leventhal, Richard C. |
|
1996 |
39 |
5 |
p. 17-23 7 p. |
artikel |
3 |
Cleaning up after reenginering
|
Geisler, Eliezer |
|
1996 |
39 |
5 |
p. 71-78 8 p. |
artikel |
4 |
Crafting strategies for global marketing in the new millennium
|
Shanklin, William L. |
|
1996 |
39 |
5 |
p. 11-16 6 p. |
artikel |
5 |
Cumulative index
|
|
|
1996 |
39 |
5 |
p. 90-92 3 p. |
artikel |
6 |
Focus on books
|
|
|
1996 |
39 |
5 |
p. 87-89 3 p. |
artikel |
7 |
Following Canada's lead: Preventing prosecution for environmental crimes
|
Kubasek, Nancy |
|
1996 |
39 |
5 |
p. 64-70 7 p. |
artikel |
8 |
Marketing as warfare: Reassessing a dominant metaphor
|
Rindfleisch, Aric |
|
1996 |
39 |
5 |
p. 3-10 8 p. |
artikel |
9 |
Marketing communication and the world wide web
|
Berthon, Pierre |
|
1996 |
39 |
5 |
p. 24-32 9 p. |
artikel |
10 |
Redefining the product life cycle: The five-element product wave
|
Ryan, Chuck |
|
1996 |
39 |
5 |
p. 33-40 8 p. |
artikel |
11 |
Strategic values: The corporate performance engine
|
Osborne, Richard L. |
|
1996 |
39 |
5 |
p. 41-47 7 p. |
artikel |
12 |
The editor's chair
|
Organ, Dennis W. |
|
1996 |
39 |
5 |
p. 1-2 2 p. |
artikel |
13 |
The emerging role of India in international business
|
Javalgi, Raj G. |
|
1996 |
39 |
5 |
p. 79-86 8 p. |
artikel |
14 |
What to do when win-win won't work: Environmental strategies for costly regulation
|
Maxwell, John W. |
|
1996 |
39 |
5 |
p. 60-63 4 p. |
artikel |
15 |
You've got a great environmental strategy—Now what?
|
Epstein, Marc J. |
|
1996 |
39 |
5 |
p. 53-59 7 p. |
artikel |