| nr |
titel |
auteur |
tijdschrift |
jaar |
jaarg. |
afl. |
pagina('s) |
type |
| 1 |
Co-development as a marketing strategy in the construction industry
|
Crespin-Mazet, Florence
|
|
2007
|
36 |
2 |
p. 158-172
15 p.
|
artikel
|
| 2 |
Editorial Board
|
|
|
2007
|
36 |
2 |
p. CO2-
1 p.
|
artikel
|
| 3 |
Introduction to the IMM special issue on ‘Project marketing and the marketing of solutions’ A comprehensive approach to project marketing and the marketing of solutions
|
Cova, Bernard
|
|
2007
|
36 |
2 |
p. 138-146
9 p.
|
artikel
|
| 4 |
Managing customer relationships: Account manager turnover and effective account management
|
Madill, Judith J.
|
|
2007
|
36 |
2 |
p. 241-248
8 p.
|
artikel
|
| 5 |
Measuring inter-organizational trust—a critical review of the empirical research in 1990–2003
|
Seppänen, Risto
|
|
2007
|
36 |
2 |
p. 249-265
17 p.
|
artikel
|
| 6 |
[No title]
|
|
|
2007
|
36 |
2 |
p. 135-137
3 p.
|
artikel
|
| 7 |
Organizing for solutions: Systems seller vs. systems integrator
|
Davies, Andrew
|
|
2007
|
36 |
2 |
p. 183-193
11 p.
|
artikel
|
| 8 |
Power and interdependence in buyer supplier relationships: A purchasing portfolio approach
|
Caniëls, Marjolein C.J.
|
|
2007
|
36 |
2 |
p. 219-229
11 p.
|
artikel
|
| 9 |
Project marketing in multi-project organizations: A comparison of IS/IT and engineering firms
|
Blomquist, Tomas
|
|
2007
|
36 |
2 |
p. 206-218
13 p.
|
artikel
|
| 10 |
The buying network in international project business: A comparative case study of development projects
|
Owusu, Richard A.
|
|
2007
|
36 |
2 |
p. 147-157
11 p.
|
artikel
|
| 11 |
The influence of brand image and company reputation where manufacturers market to small firms: A customer value perspective
|
Cretu, Anca E.
|
|
2007
|
36 |
2 |
p. 230-240
11 p.
|
artikel
|
| 12 |
The marketing strategy of a project-based firm: The Four Portfolios Framework
|
Tikkanen, Henrikki
|
|
2007
|
36 |
2 |
p. 194-205
12 p.
|
artikel
|
| 13 |
Tying the pieces together: A normative framework for integrating sales and project operations
|
Cooper, Marjorie J.
|
|
2007
|
36 |
2 |
p. 173-182
10 p.
|
artikel
|
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