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                                       Details van artikel 33 van 42 gevonden artikelen
 
 
  Strategic Aims and Effectiveness of Traditional Companies Implementing E-Commerce: A Comparative Study
 
 
Titel: Strategic Aims and Effectiveness of Traditional Companies Implementing E-Commerce: A Comparative Study
Auteur: Ozlem Sipahi
Ozgur Dogerlioglu
Verschenen in: Information technology journal
Paginering: Jaargang 7 (2008) nr. 3 pagina's 482-489
Jaar: 2008
Inhoud: The aim of this study is to explore the factors affecting e-commerce in different sectors, compare the sectors and measure the relations of these factors with the effectiveness in company objectives regarding e-commerce. In the scope of the research, 75 firms from tourism, finance and textile sectors were selected as the sample and a survey has been conducted to define major differences between these sectors. Hypotheses have been defined and tested for 44 surveys received using t-tests and regression analysis in order to explore the factors influencing effectiveness of e-commerce in organizations. It was found that effectiveness is influenced positively by number of supplier activities performed online and top management support. Number of parties using e-commerce has a negative impact on effectiveness.
Uitgever: Asian Network for Scientific Information (provided by DOAJ)
Bronbestand: Elektronische Wetenschappelijke Tijdschriften
 
 

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