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                                       Details for article 117 of 206 found articles
 
 
  Perspectives on Value Creation: Variations on the Energization Model
 
 
Title: Perspectives on Value Creation: Variations on the Energization Model
Author: Folger, Robert
Doherty, Elizabeth M.
Appeared in: Basic and applied social psychology
Paging: Volume 14 (1993) nr. 4 pages 421-436
Year: 1993-12-01
Contents: Psychological processes responsible for value creation are explored beginning with the energization model (EM) developed by Brehm and his colleagues (e.g., Wright & Brehm, 1989). Biner's (1987) study of the effects of task difficulty and goal value on goal attractiveness was replicated as an additional test of EM. An initial analysis of the results supported the model: Goal attractiveness decreased with increased task difficulty at the moderate reward level but increased when the reward was highly valued. Closer inspection of the data revealed two possible anomalies to EM, however. These anomalies, concerning the relation of the attractiveness and effort concepts to value creation, are analyzed in greater depth through use of gedanken experiments and from the perspective of personal equity-comparison theory (Seta & Seta,1992) in an effort to advance research in this promising area.
Publisher: Psychology Press
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 117 of 206 found articles
 
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