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                                       Details for article 29 of 55 found articles
 
 
  Responsible and active brand personality: On the relationships with brand experience and key relationship constructs
 
 
Title: Responsible and active brand personality: On the relationships with brand experience and key relationship constructs
Author: Japutra, Arnold
Molinillo, Sebastian
Appeared in: Journal of business research
Paging: Volume 99 (2019) nr. C pages 464-471
Year: 2019
Contents:
Publisher: Elsevier Inc.
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 29 of 55 found articles
 
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