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                                       Details for article 16 of 20 found articles
 
 
  Marketing's accountability and internal legitimacy: Implications for firm performance
 
 
Title: Marketing's accountability and internal legitimacy: Implications for firm performance
Author: Park, Hyun-Soo
Auh, Seigyoung
Maher, Amro A.
Singhapakdi, Anusorn
Appeared in: Journal of business research
Paging: Volume 65 (2012) nr. 11 pages 7 p.
Year: 2012
Contents:
Publisher: Elsevier Inc.
Source file: Elektronische Wetenschappelijke Tijdschriften
 
 

                             Details for article 16 of 20 found articles
 
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